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EcoBank achieves 45 million impressions via online campaign

Reach & Awareness / By

Back to all EcoBank achieves 45 million impressions via online campaign FINANCIAL SERVICES REACH & AWARENESS 45 million+ impressions compared to a target of 20 million 25 million+ additional impressions achieved 100% success rate Challenge To Increase brand reach and awareness via online campaigns Solution Increase reach through online awareness campaign targeting both active and …

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Sterling Bank reactivates 62,000+ dormant accounts via bank’s USSD channel

Retention & Loyalty / By

Back to all Sterling Bank reactivates 62,000+ dormant accounts via bank’s USSD channel FINANCIAL SERVICES RETENTION & LOYALTY 62,000+ accounts reactivated 32% additional accounts reactivated for USSD transactions. 100% success rate Challenge To reactivate 62,000+ dormant accounts to carry out transactions via Bank’s USSD channel Solution Accounts reactivation using an effective data-based marketing & intelligent …

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CWAY drives business growth via mobile app installs

Acquisition & Growth / By

Back to all CWAY drives business growth via mobile app installs FMCG Acquisition & Growth 5,000+ app installs compared to a target of 4,000 1000+ additional installs achieved resulting to a 25% increase rate 100% success rate Challenge The need to drive growth via mobile app installs. Solution Acquisition using an effective data-based marketing and …

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“Detty December”: Preparing Your Brand For 2022’s Peak Holiday

Report / By

Back to all Report “Detty December”: Preparing Your Brand For 2022’s Peak Holiday Preparing Your Brand For 2022’s Peak Holiday The report includes findings from analysis carried out on over 8 million profiles on transactional behavior in December 2021. It details the most used payment channels, payment frequency, consumer demography and other insights. As we …

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