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Retention & Loyalty

Sterling Bank reactivates 62,000+ dormant accounts via bank’s USSD channel

Retention & Loyalty /

Back to all Sterling Bank reactivates 62,000+ dormant accounts via bank’s USSD channel FINANCIAL SERVICES RETENTION & LOYALTY 62,000+ accounts reactivated 32% additional accounts reactivated for USSD transactions. 100% success rate Challenge To reactivate 62,000+ dormant accounts to carry out transactions via Bank’s USSD channel Solution Accounts reactivation using an effective data-based marketing & intelligent […]

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DSN offers instant virtual rewards to encourage sign-ups and drive engagement

Retention & Loyalty /

Back to all DSN offers instant virtual rewards to encourage sign-ups and drive engagement CONSULTING RETENTION & LOYALTY Platform Terragon Reward Engine Opportunity For Data Science Nigeria (DSN) to offer instant virtual (airtime and voucher) rewards to consumers on mobile, to encourage sign-ups and participation/engagement. Solution This was done with the Terragon Reward Engine. Impact

DSN offers instant virtual rewards to encourage sign-ups and drive engagement Read More »

Access Bank enriches customer first-party data with Terragon CDP

Retention & Loyalty /

Back to all Access Bank enriches customer first-party data with Terragon CDP Financial services RETENTION & LOYALTY Platform Terragon Enterprise CDP Platform Modules Manual Upload Data Enrichment Overview A leading Pan-African financial institution looking to leverage digital transformation for business growth. Challenge Information gaps in bank’s customer data. The need to know and understand their

Access Bank enriches customer first-party data with Terragon CDP Read More »